The Fourth International Forum on Technology Innovation and IP Protection
November 20, 2021. Shenzhen·China
On the afternoon of November 20, the Fourth International Forum on Technology Innovation and IP protection (TIIP), which had been long awaited by the people in field of intellectual property, science and technology industry, was held in the Wanzhong Hall of the National Engineering Laboratory Building, Nanshan District, Shenzhen. With the theme of IP and cross-border trade, well-known experts, scholars and industry experts were invited to have an in-depth discussion on the hot topics of this year during the forum.
The forum was mainly reported by kinds of renowned media. In addition, more than 1000 guests who watched online in the live broadcasting room or participated on site all express their views actively while listening to the speech, adding a very active atmosphere to the forum.
As the beginning, the representative of the host, Liu Wenqiu, the president of Shenzhen Enterprise Science and Technology Innovation Association as well, started his welcome speech. He addressed that even though the forum have experienced twists and turns due to the epidemic, our original intention to promote interchange of ideas and cooperation between domestic and foreign innovation entrepreneurs, and the people in IP industry has always remained unchanged. No matter how difficult it is, we will still strive to achieve the goal of holding the Forum once a year.
The next part was guest speech part. Lv Guoliang, the consultant of WIPO (World Intellectual Property Organization) China Office, brought us the Hague Agreement on international registration of industrial designs and the innovation protection of industrial designs. Mr. Lv started firstly from the trend of increasing global design applications and the meaning of innovation protecting of designs that led to the Hague Agreement, the treaty for international registration of design. As a simple, economic, efficient and flexible system, the Hague system is of great significance to industrial designs. Mr. Lv also talked about China’s efforts to join the Hague system and its support for protecting design innovation and applying for design.
Li Yi, Secretary General in China branch of International Association for the Protection of Intellectual Property (AIPPI), shared the new trend of IP protection in global competition. He introduced firstly the developments, historical achievements and recent strategies of AIPPI. Then, taking the recently adopted resolution on whether AI robot can be regarded as an inventor as an example, which gave us a quickly understanding about the history of AIPPI Association and their long-term efforts in promoting international IP protection.
Shao Wei, vice president of Licensing Executives Society International-LES China, shared with us the latest needs and progress of cross-border IP protection in the epidemic era. As the title suggested, he analyzed in detail how we should fully grasp the opportunities and develop IP rights in this new era of changes and opportunities. Finally, he summed up that in order to know about the dynamics of international IP development and to maintain good resources, we should find or build new platforms and keep abreast of time.
Lu Chen, a professor level senior engineer from Shenzhen Institute of Information Technology. He proposed to adopt an open IP strategy which includes four aspects: IP reserve, IP risk, IP operation and IP competition. Specifically, it is necessary to increase the number of IP reserves in company, improve the quality and value of global IP and reduce the IP risk and license fee expenditure in high-risk regional markets such as Europe and the United States. By these means, we could effectively revitalize IP assets and increase the company’s revenue, and finally make best use of IP strength to improve the commercial competitive advantage of products.
Bi Xun, the representative from Netac Technology Co., Ltd., shared his experience on how to use customs recordation to achieve IP protection from four perspectives: the IP applications status of his company, the customs IP protection system, specific cases sharing and precautions for patent protection, explained the significance and impact of customs recordation on IP protection. His speech is very helpful to deepen our understanding of customs.
Jia Zhizheng, deputy chief engineer of Patent Management Department of Ninestar Co., Ltd., shared with us his understanding about IP risk management and control of cross-border e-commerce. He illustrated the keynote by three steps: “litigation risk of traditional channels”, ” IP risk of cross-border e-commerce” and “IP risk prevention”, Finally, he stressed the top priorities of risk prevention by the means of: regularly monitor the patents and trademarks involved in products; form an early warning mechanism; build an mechanism to examine the publicity of e-commerce, like pictures, titles, descriptions, videos, etc. which help avoid unfair competition; make full use of forward-looking procedures such as “third-party opinion” procedures or objection procedures to effectively avoid infringement.
Zhang Tianran, CEO of Suzhou DreamWorker Information Technology Co., Ltd., proposed to let IP right protect the interest of cross-border companies. He added that we should strengthen the awareness of IP protection and take advantage of various means for IP protection on patents right, trademarks and copyrights for products.
In addition, esteemed IP firms at home and abroad also share their professional experience respectively.
Wang Dongfang, a lawyer of Ladas & Parry LLP law firm in the United States, shared us with IP risk prevention of overseas enterprises. She analyzed the complex situation of IP development in the world, and pointed out that the potential infringement risks can not be completely eliminated and it is impossible to avoid risks totally when we used the IP resources. Ms. Wang alerted us to make a comprehensive layout of IP, and gave us a general direction and some solutions when facing the risks. Meanwhile, she introduced some tools for monitoring and avoiding risks, and expounded the relevant knowledge about customs recordation at the end.
Andrew Toh Feng Wei, founder of DREVEN CAPITAL IP in Malaysia, told us about the IP development of Southeast Asia in recent years. He explained the whole process of trademark registration in Southeast Asia, for instance, submitting applications, translating documents, reviewing applications and other trademark registration steps by citing the laws and regulations of many countries in Southeast Asia which provided legal support for his address. Finally, he added that customers who need to register trademarks in Southeast Asia are very welcomed to communicate and cooperate with him.
Mr. Peter Burö, patent attorney of Krahbichler Intellectual Property Advisors in Sweden, shared his speech about Highlights of an Intellectual Assets Strategy. He said that the most important intellectual assets of an enterprise are scientific, technological and IP assets. Mr. Burö stressed that advanced scientific knowledge and technology are the powerful support for an enterprise to gain strong competitiveness. From why, what and how three aspects, Mr. Burö comprehensively explain how to make a reasonable business strategy for intellectual assets.
Ms.Vanessa Ferguson, partner of Von Seidels Intellectual Property Attorneys in South Africa, explained that companies how to use legal means to protect the legitimate IP rights and interests against the infringement cases in Africa. She spent much time talking about the economic and urbanized achievements of some most technologically advanced countries in Africa, and stressed that the influence of China in Africa’s Infrastructure and Digital system. Then, in the main part of her speech, Ms. Ferguson expounded the regional approach to IP protection and enforcement measures in Africa, giving us some advisable suggestions.
Finally, Lawyer Wang Yongwen, partner of Shenzhen Johnson Intellectual Property Agency (general partnership) gave his speech. He told us the key points about the latest revised version of the patent law of the People’s Republic of China on designs. By citing the some specific law articles, Mr. Wang clearly clarified the connotation and meaning of the new changes in the law of design. Three critical sentences were summarized to describe these changes: strengthened the force to protect IP rights and interests of right holders, promoted the implementation of patents, and improved the authorization system.
A grand unveiling ceremony for the establishment of the cross-border trade and IP alliance was held during the forum. Online audience responded warmly while on-site guests applauded and took a group photo on the stage.
In 2021, the International Forum on Technology Innovation and IP Protection (TIIP) has been successfully held for four sessions. Even though facing the tough challenges coming from the epidemic, we firmly continue to surpass ourselves and forge ahead. We hope that the successful holding for this forum will make a contribute to the development of IP industry, and help the public gain the concept of scientific and technological innovation gradually. Let’s go hand in hand to tide over the difficulties and create brilliant. Looking forward to meeting with you in the Fifth TIIP Forum!
*Check the video replay for the forum: